WebSideStory founder/RSF resident launches new business analytics venture Anametrix

RSF resident Blaise Barrelet recently announced the launch of Anametrix (http://anametrix.com), a next generation business analytics company whose solutions are delivered via software as a service (SaaS). Anametrix enables corporations to aggregate online, offline, and external databases to drive actionable business insights.
Barrelet has a successful 25-year track record of building technology companies and pioneering new business software markets. Barrelet founded WebSideStory, which is recognized as the premier industry leader of web analytics with renowned Hitbox and subsequent HBX product lines. WebSideStory went public in 2004, and after merging with Omniture in 2007 was acquired by Adobe Software for $1.8B in 2009.
“In order to surmount the challenges of the current global economy, the next decade will be filled with innovation by companies that are able to rapidly analyze every business segment and respond accordingly,” said Barrelet, CEO and founder. “Anametrix provides today’s customer-driven organizations with the technology required to obtain actionable information on-demand from multiple data sources.”
As an independent data integration company, Anametrix is able to help companies leverage all of their information assets to enhance product performance, increase revenue and foster customer loyalty with technology that encourages enterprise-wide collaboration. Companies are asking and expect answers to the toughest questions faster than their competition. Data streams from customer relationship management (CRM), enterprise resource planning (ERP), social media, search engine marketing (SEM), video & audio, e-commerce, and web analytics technologies converge with the cloud-based Anametrix business analytics platform.
For more information, please visit http://anametrix.com.